Brand Photoshoot Location Ideas to Get You Inspired!

You’re planning your brand photoshoot and wondering how to choose the location. This post will give you some ideas and inspiration, so you’ll come away with a plethora of ideas for your next brand photoshoot location! Grab a beverage and let’s get started!

When choosing your brand photo shoot location, whether indoors or outdoors, choose 1-3 locations that match your brand values & personality, inspire you, and bring you joy. If you’re working with a brand photographer, they can help you dial into the perfect location based on the photo storylines they create for you.

Things to Consider When Choosing an Outdoor Brand Photo Shoot Location 

When planning a brand photoshoot outdoors, several factors must be considered to ensure you choose the perfect location for your shoot. Here are some tips to help you choose an outdoor location for your brand photoshoot:

1. Look for natural light: Outdoor lighting can be beautiful, so try to choose a location that will provide plenty of natural light. Keep in mind the time of day you plan to shoot and the direction of the sun.
2. Consider the surroundings: Choose a location that reflects your brand’s values and aesthetic. Consider the scenery, including trees, water, buildings, or any other structures that would work well with your brand.
3. Use your product as inspiration: Look for locations that complement your products’ colors, style, and aesthetic. For example, consider shooting in a vibrant city street if your products are colorful and bold.
4. Explore local landmarks: Take advantage of your city or town’s unique landmarks or architecture. These locations can help your brand stand out and add local flair to your photos.
5. Check for accessibility: Choose a location that is easily accessible for your team, equipment, and props. Make sure that the location allows for parking and unloading of equipment.
6. Check the weather: Check the weather forecast before choosing an outdoor location. Choose a day and time with the best weather conditions, and have a backup plan in case of unexpected weather changes.
7. Consider the time of year: Consider the season and the time of year when planning an outdoor shoot. Some locations may look different during different seasons, and you’ll need to adjust your shoot accordingly. For example, a park with colorful foliage could be a beautiful backdrop if you plan to shoot in the fall.
8. Look for versatility: Choose a location that offers a variety of backgrounds and settings to work with. This will give you more options during the shoot and allow you to capture a range of images.
9. Check for permits: Some locations may require permits to take photos, especially if you plan to use professional lighting equipment or need to set up props. Make sure to check for any necessary permits and obtain them in advance.
10. Use social media for inspiration: Browse social media platforms like Instagram and Pinterest for location ideas. Look for other brands or influencers with a style or aesthetic similar to yours and see where they have shot in the past.
11. Be prepared: Make sure to bring everything you need for the shoot, including props, equipment, and any backup gear. Bring sunscreen, bug spray, and any other items necessary for an outdoor shoot. Of course, if you’re working with a brand photographer, they will supply the equipment and lighting and work with you on just the right props for your next shoot.

Some Outdoor Brand Photoshoot Location Ideas:

• Your yard or a friend’s yard
• Your porch or a friend’s porch
• Your neighborhood
• Streets with interesting architecture and decor
• Parks
• Gardens
• Beaches
• Fields
• Outdoor markets
• Mountains or paths
• Garden Nursery

Things to Consider When Choosing an Indoor Brand Photo Shoot Location 

When planning a brand photoshoot indoors, several factors must be considered to ensure that you choose the perfect location for your shoot. Here are some tips to help you choose an indoor location for your brand photoshoot. 

1. Look for natural light: Choose a location with plenty of natural light if possible. Natural light is usually the most flattering and can help create a warm and inviting atmosphere.
2. Consider the style of the space: The location you choose should reflect your brand’s values and aesthetic. Consider the style of the space, including the colors, textures, and overall vibe. For example, if your brand is all about sustainability, you may want to consider shooting in a location with natural elements and eco-friendly materials.
3. Look for unique backdrops: A location with unique and interesting backdrops can make your photos stand out. Look for spaces with eye-catching walls, furniture, or artwork.
4. Check the size of the space: Make sure the location is large enough to accommodate your photographer’s team, equipment, and any props you may need for the shoot. Your brand photographer can help out with this as well!
5. Check for electrical outlets: If you need to bring lighting equipment, make sure the location has enough electrical outlets to power your equipment. Your brand photographer should have plenty of extension cords and other necessary equipment.
6. Consider the noise level: Choose a location that is quiet and free from distractions to ensure that your team can focus on the shoot.
7. Look for versatility: Choose a location that offers versatility in terms of the different shots you can take. Look for a space with various angles, corners, and areas where you can change up the shots.
8. Check for availability and cost: Make sure the location is available on the day of your shoot, and check the cost of renting the space to ensure it fits your budget.

Some Indoor Brand Photoshoot Location Ideas:

• Your home or a friend’s home (kitchen, living room, dining room, office, etc.)
• Airbnb
• Peerspace
• Home Studio List
• Coffeeshop
• Hotel
• Co-working space
• Local shop 
• Clubhouse

Whatever locations you choose, if you are local to them, be sure to check them out ahead of time or for indoor locations, be sure to see online footage or photos that accurately represent them. Sometimes photos online can have been shot with wide-angle lenses and professional lighting, which may not accurately represent the space.

Reach out to people you know and let them know about your upcoming shoot. They may have ideas or know people whose locations would be the perfect spot to bring your next brand photoshoot to life.

Check out these resourceful articles for more ideas

• Let’s Talk Brand Photography!
• 11 Creative Branding Photoshoot Ideas For Your Next Commercial Shoot

Okay, hopefully you now have more ideas and inspiration for your next brand photoshoot location – indoors, outdoors, or both!

Be sure to download my Free Guide to 10 Types of Brand Photos to Make You & Your Business Shine – From headshots to behind-the-scenes and tools of the trade, to what brings you joy… this collection of photos will elevate your visual presence & having you shining bright in no time!

Wishing you joy and success on your journey!

Mary